E-Commerce has taken a giant leap with internet availability spreading. Internet has made it possible for small entrepreneurs to leverage their business. More and more people are working to build their business online as this is the future. However there are certain risks of online business that should be considered.
Hacking of website – This is the biggest threat for a new entrepreneur. Generally a new business online is unaware of the plethora of hackers waiting to pounce on sensitive data. The data of potential clients that you have gathered working day and night could go in seconds. The solution is to keep up the security of the website and also have a backup of sensitive data.
Downtime Risks – If you have not chosen your web hosting smartly your website could have unexpected downtimes. This is really damaging for online business. The customers will go away if the website is down when they look at it. The way to counter is to choose a reliable web host and minimize down time.
The Google Algorithm – Online marketing is real with online business. Being on top in Google searches is a must. However take care with recent algorithm changes in Google search. You could be penalized if you do not know how to advertise without going against the new terms and conditions.